VIV Asia has announced the new home base IMPACT in Bangkok from 10-12 March 2021, anticipating ongoing growth of the international exhibition for animal protein production and processing
With a mega-size of exhibition area, IMPACT is set to provide room for VIV Asia 2021 to attract more business profiles and to enhance the overall show experience, for professionals from Asia and beyond, from feed-to-food.
Having closed off the 2019 edition of VIV Asia with the leading approval rating by both visitors and exhibitors, the organisation did still have one puzzle to solve for the next edition: the venue capacity. The highly anticipated biannual exhibition had BITEC bursting at the seams with more than 45,000 international visits and 1,200 exhibiting companies.
VIV Asia 2021 aims to provide a larger offering of the companies and conferences from the feed-to-food supply chain. After many years at BITEC, the VIV worldwide team looks at the move to bigger exhibition grounds as a strategic and exciting step to take the show to the next level. With its enhanced and modern facilities, IMPACT can host the most complete Feed to Food event in Asia, a one-stop show from Feed, Livestock management and Food production.
VIV Asia through the years
Over the two decades, VIV Asia is being organised in Bangkok, IMPACT is the third venue to accommodate the exhibition. Years after its debut in Queen Sirikit National Convention Centre, VIV Asia moved to BITEC, where the available floor space almost quadrupled. The 60,000 sq m of IMPACT is set to make it possible to lift the limitations on exhibition booth sizes, to welcome more visitors in 2021 and to support the growth and development of VIV Asia beyond 2021.
