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New Holland Agriculture won awards in Indian Tractor of the Year Award

New Holland Agriculture has a growing network of more than 1,000 customer touch points in India. (Image source: New Holland Agriculture)

New Holland Agriculture, one of the world’s leading agricultural equipment brands, has won three awards at the first edition of the Tractor of the Year Award (ITOTY) 2019, the first dedicated awards series for Indian manufacturers of Tractors and Farm Implements

The function was hosted by Tractor Junction in Delhi where New Holland was awarded in three categories:

· Best Tractor between 46-50 HP: New Holland 3600-2 All Rounder Plus

· Best Tractor between 31-40 HP: New Holland 3037 TX

· Best Corporate Social Responsibility (CSR) Initiative: Multi-Media School Education Project- New Holland Digital Classroom

The New Holland 3600-2 All Rounder Plus has several features that make it a versatile tractor such as 2000-kg lift capacity, 12+3 constant mesh gearbox, and maximum torque.

The Multi-Media Aided School Education CSR Project from New Holland’s parent Company, CNH Industrial, is aimed at enhancing the teaching quality and capacity of Indian schools, by providing students with multimedia school content through KYan, an integrated multimedia device for group learning needs. In 77 schools across the country, over 30,000 students are learning in a more interactive way.

Brajendra Kumar, brand and communication manager for India, said, “These awards confirm that New Holland Agriculture stands true to the commitment to deliver the most technologically advanced farm mechanization solutions to Indian farmers. Every New Holland Agriculture machine is armed with an unmatched combination of excellent power, fuel efficiency, comfort and styling, along with the quality and superior technology that we stand for.”

New Holland Agriculture aims to offer a technologically superior range of tractors, as well as a complete range of farm equipment right from land preparation to post harvesting such as hay and forage equipment, planters, balers, sprayers and tillage equipment.