VIV China, the international trade fair that runs every two years covering animal production and processing from feed to food, is all set to open in Nanjing from 17-19 September 2018
The edition of VIV China is expected to bring a fresh look, with an extended programme of attractions for both the local international businesses.
Part of Jiangsu Province and located along the Yangtze River Valley, in ancient times Nanjing was prominent as the Southern capital of China. Today it stands at the heart of a provincial animal production industry valued at almost US$1.06bn per year.
Jiangsu Province itself has bred a large number of leading enterprises in this industry and it is an important base for many international companies that have established a local presence to serve the China market.
The modern facilities of the International Expo Centre in Nanjing and the city’s international and national transport links make this a great location where global suppliers and Chinese business leaders can meet comfortably. VIV China’s organisers aim to extend the trade fair’s all-China reach by strengthening ties of co-operation with major agricultural and animal husbandry agencies in key regions of the country - in Anhui, Henan, Hebei, Hunan, Hubei, Jiangxi and Guangdong as well as in Jiangsu.
Exhibitors cover the whole supply chain
Expected to exceed 40,000 sq m of gross area and presenting more than 600 Chinese and international exhibitors, the exhibition will represent the whole supply chain from feed to food.
They include specialists in complete feeds, ingredients and feed additives, companies in feed milling equipment and animal health, global and local leaders in systems for breeding, hatching and farm production, innovators in IT and automation and recognised brands in processing and handling. Alongside them will be the suppliers of laboratory testing equipment and services, logistics/ refrigeration/ packaging, media/ consultancy, waste treatment equipment and bioenergy technology, also aquaculture systems.
About 20,000 visitors from 90 countries are expected to attend VIV China 2018. Decision-makers and management level professionals will count for 35 per cent of the visitors, reflecting the improved overall audience quality delivered by means of strategic industry co-operation, enhanced marketing campaigns and high-quality conference contents.
The international visitor campaigns for VIV China 2018 is focusing on a number of major countries, such as Thailand, Vietnam, Korea, India, Pakistan, Iran, Egypt and Russia. Domestic campaigns have also been strengthening this year to invite 100 global industry leaders through a “VIV Industry Leaders Programme.”
Extensive conference themes
During the three-day event, VIV China will hold more than 10 international professional forums in co-operation with major media and industry partners.
The International Pig Forum China 2018 will explore the opportunities for the development of China's live pig industry. The show’s swine-related conference will include the Sino-Dutch Pig Industry Seminar 2018, at which the theme will be Future Farming and Future Technology.
For the poultry sector, the IPC2018 annual meeting and the 3rd China Egg Products Circulation Conference will be held during VIV China 2018. China Egg Processing Association will organise the latter. The aquaculture programme is another expanded feature, with its main session being the 2018 China Aquaculture Summit.
National macro policies and the industrial development trends in China are reflected in a series of professional forums at VIV China 2018, starting with the Belt and Road International Animal Husbandry Forum. It is joined in the programme for Nanjing by the China Animal Waste Treatment Union Forum, the Farm and Food Integration Seminar and the Feed Technology International Forum.
