Avivagen Inc, a life sciences corporation focused on developing and commercialising products for livestock, has announced new strategic measures to support continued growth in Asia and Brazil
Avivagen has retained the services of Lesley Nernberg as a technical sales and marketing consultant, focused on accelerating the adoption of OxC-betaTM Livestock in Asia. He has held important technical sales and operation management positions with multiple well-known multinational animal nutrition companies such as ADM, Diamond V and Biomin, with a focus on marketing feed additives and complete feed across Asia. Based in Thailand, Nernberg holds a graduate degree in animal science and nutrition from the University of Manitoba and has established himself as an expert in the livestock feed additive industry in Asia over the past nine years. Nernberg will focus primarily on Vietnam, Indonesia and South Korea.
Avivagen also announced the termination of its Brazilian OxC-betaTM Livestock distribution agreement with São Paulo-based Look Chemicals Importacao Exportacao LTDA. Advanced discussions with potential new distribution partners are underway in order to support the company’s growth ambitions in the world’s third-largest feed production market.
Kym Anthony, CEO of Avivagen Inc, commented, “We have experienced considerable success in a number of Asian markets to date, and the addition of an accomplished, respected and connected expert like Nernberg will help us further establish OxC-betaTM as a leading health-promoting option for producers throughout the region. We’re also very excited about the potential for new agreements to support our continued and accelerated growth in Brazil. We thank Look Chemicals for their support during our entry into this important production market.”