DSM launches Sustell to improve profitability of animal protein production

Sustell enables farmers to accurately forecast the impact of sustainability measures on financial performance. (Image source: DSM)

DSM has launched Sustell, an intelligent sustainability service to drive improvements in the environmental footprint and profitability of animal protein production

Through Sustell, DSM is underlining its commitment to its strategic initiative We Make It Possible, which is driving a robust and achievable global transformation toward sustainable animal protein production. By leveraging digital and data-driven solutions such as Sustell, DSM is advancing its precision animal farming journey towards a brighter future.

DSM has developed Sustell together with Blonk, a recognised independent expert and leader in Life Cycle Analysis (LCA) and sustainability performance in the food and agriculture fields. The Sustell service is built around an Intelligence Platform that is connected to the Blonk APS-footprint tool, together with an ‘Expert Centre’ made up of a team of DSM and Blonk experts in LCA, animal nutrition and sustainability.

The Expert Centre partners with animal protein producers, assessing the baseline environmental footprint of their animal production using their actual farm and feed data rather than industry averages and proxy data sets, and then developing case-specific intervention scenarios known as ‘what-if’ models to make measurable sustainability improvements. In this way, Sustell combines an advanced, powerful sustainability calculation tool that utilises real farm data, with expert knowledge, tailor-made, practical solutions and business development projects to unlock the value of sustainability.

Sustell is a global service, built on validated protocols, calculation methodologies and proven processes that meet international standards. It provides accurate, globally recognised, comparable analyses and results of environmental impact assessments, interventions and improvements throughout the animal protein value chain:

-Compliant with the internationally recognised FAO LEAP (Livestock Environmental Assessment and Performance) and Product Environmental Footprint Category Rules (PEFCR). Following calculation guidelines from IPCC, and in alignment with ISO 14040/44. Built on credible and sound food, feed and agriculture databases like the Agri-footprint database and GFLI (Global Feed LCA Institute).

-Covers the 17 largest agricultural producing countries in the world where the animal production systems can be defined in detail thanks to country-specific data.

-Analyses the environmental impact of 19 different categories including climate change, resource use, water scarcity, marine and freshwater eutrophication, ozone depletion, to name only a few, corresponding to impact assessment method Environmental Footprint 2.0. providing global recognition for the results.

By providing deep insights into farm-level emissions Sustell opens new possibilities for the wider value chain, including the ability to certify and incentivize sustainable farm practices. For example, retailers and financial institutions will be able to objectively manage the risks and opportunities relating to the environmental footprint of animal protein. In addition, Sustell enables farmers to accurately forecast the impact of sustainability measures on financial performance. 

David Nickell, vice-president Sustainability & Business Solutions DSM Animal Nutrition & Health, said, “Sustell achieves the seemingly impossible – simplifying the complexity of measuring, validating and improving the environmental sustainability of animal protein transparently, scientifically, farm by farm, system by system. Animal farming companies and the associated value chain, have, for the first time, a powerful solution to measure, compare and improve the sustainability of animal protein.” 

Ivo Lansbergen, president DSM Animal Nutrition & Health, stated, “To sustainably feed almost 10 billion people by 2050 within our planetary boundaries, we must apply new thinking, technologies and business models. Together, we must shift away from criticizing animal farmers for their environmental impact and instead help and support them by providing the tools and systems to improve the sustainability footprint of animal farming. In line with this ambition, Sustell is a service that will enable positive change for business and the environment – and help deliver on our purpose of creating brighter lives for all.”