
The initiative focuses on Starbucks’ plan to accelerate new store development to realise the full potential across Asia. (Image source: Rudy and Peter Skitterians/Pixabay)
Starbucks Coffee Company (SBUX) has entered into an agreement with Coffee Concepts Thailand, a joint venture between Maxim’s Caterers Limited and Thai partner F&N Retail Connection Co, Ltd, to fully license Starbucks retail business in Thailand