Berry Global launches new packaging solution to reduce plastic usage

Berry Global has launched a revolutionary packaging solution to help Finnish dairy pioneer Valio meet its commitment to significantly reduce plastic usage by 2026

Valio aims to cut down the usage of plastic in its single-use and single-serve packaging by 15%, as part of which its popular range of PROfeel protein puddings are being switched to a custom-designed version of Berry’sCombiLight pot. 

The CombiLight is a hybrid packaging solution made from a plastic skeleton and carton sleeve, which are melted together to create a strong structure. Valio had already switched its quark products to the CombiLight, but for the puddings the conversion required the development of a new coating with enhanced barrier properties to ensure optimal shelf life.

Working in collaboration with Stora Enso, a leader in barrier technology, the new barrier solution was achieved by Berry. In addition to reducing food waste, this extended shelf life will also provide better export opportunities for Valio.

The protein-rich PROfeel puddings will be available in various flavours including chocolate, caramel, and vanilla-meringue and will be launched by the company in the new packaging this December. Some notable features like enhanced print quality as well as a printable bottom surface for the display of important product information will allow a clean, polished look on the sides of the pot, in turn creating better branding opportunities for Valio.

“Working with Berry is a pleasure,” said Valio’s head of Packaging Development, Juhana Pilkama. “Their team is not only willing to try new things, but they are also highly reliable and open in their approach. We have regular meetings to align on projects and share ideas, and that has been crucial in developing the enhanced CombiLight pot. We could not be more satisfied with the result.”