![The alliance aims to strengthen the development of a platform that achieves higher efficiency and optimisation in the production value chain for produce. (Image source: Adobe Stock)](/images/jch-optimize/ng/images_Kubota__Parcel.webp)
The alliance aims to strengthen the development of a platform that achieves higher efficiency and optimisation in the production value chain for produce. (Image source: Adobe Stock)
Kubota Corporation, the Japanese agricultural machinery company has invested in Parcel THRIVE, Inc., a US agriculture technology startup company